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19-06-2010

  Steadily increasing number of Russian tourists vacationing in Thailand summer ... 

  June 11 at the hotel «Crowne Plaza» conference "Welcome to Thailand", organized by the Embassy of the Kingdom of Thailand, with the support of the Moscow office of Tourism Authority of Thailand (TAT) and Thai Airways International. 

event opened his speech by His Excellency the Ambassador of the Kingdom of Thailand, Chalermpol Tanchitt. His Excellency spoke about the long-term friendly relations that unite Russia and Thailand and mentioned that 15 years ago, worked in the Royal Thai Embassy in Moscow, an adviser to the Ambassador, and since then with Russia to join a special relationship. Mr Tanchitt thanked the citizens of Russia for their support and sympathy during a difficult period for Thailand. Even in this difficult time, attendance Russian tourists in Thailand has not diminished. He also noted that Thai society should not be divided by color, it must be the same color - color of love for each other. And now the whole series of measures the Government of Thailand to restore tourist flow into the country. 

  At the end of the address of His Excellency presented his presentation Konstantin Kinel, head of marketing department of the Moscow office of TAT. Mr. Kinel described the state of the market, prospects and marketing activities of the Moscow Office. According to the reported data, tourist arrivals from Russia to Thailand in 2009. amounted to 336, 998 people (according to immigration officials in Thailand), while in 2010 it is expected that the number of visits, close to 380,000. Steadily increasing number of tourists traveling to Thailand in the summer. If in 2007 81,4% of total annual flow of Russians visited the country from October to March, then in 2009 the ratio of the summer period (April-September) to winter (October-March) was 27% to 73%, respectively. 

Regarding marketing activities of the Moscow office of TAT, Mr. Kinel identified several key areas. Among the projects were submitted for tourists Fan Club "Friend of Thailand"  

  Official part of the evening completed the marketing manager for Thai Airways International, Natalia Zhirova to introduce a loyalty program Royal Orchid Plus and special fares airline operating prior to June 30.

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