According to new analytics from leading travel platforms, including Aviasales, UTair Travel, and Rostourism, Russian families with children are choosing Sochi, St. Petersburg, and Phuket most often for New Year 2025. The ranking is based on bookings from December 26, 2024, to January 10, 2025.
Top 10 Russian cities for family travel
- Sochi — ski resorts and beach holidays;
- Saint Petersburg — New Year festivals and lights;
- Kazan — cultural programs and safety;
- Moscow — parks, shows, ice rinks;
- Nizhny Novgorod — Ded Moroz and fairy-tale routes;
- Veliky Novgorod — historical tourism;
- Kostroma — Ded Moroz residence;
- Vladimir — architecture and peace;
- Yaroslavl — excursions and nature;
- Kaliningrad — castles and the Baltic Sea (new to the top).
Accommodation prices in Russia (2024–2025)
Average nightly rate in a family room:
- Sochi — 6,200 RUB (up 18% YoY);
- Saint Petersburg — 4,100 RUB;
- Moscow — 4,300 RUB;
- Kazan — 3,800 RUB;
- Nizhny Novgorod — 2,700 RUB;
- Smolensk — 1,900 RUB (most budget-friendly).
Average trip length:
- Sochi — 7 nights;
- Saint Petersburg — 5 nights;
- Kazan — 4 nights;
- Moscow — 3 nights.
Popular international destinations
Top beach destinations for families:
- Phuket (Thailand) — warm climate, safety, infrastructure;
- Dubai (UAE) — theme parks, shopping, comfort;
- Bali (Indonesia) — villas with pools, nature;
- Malaysia — Kuala Lumpur and Langkawi;
- Philippines — Boracay and Cebu.
Average beach holiday length:
- Thailand — 11 nights (longest);
- UAE — 8 nights;
- Indonesia — 9 nights.
Top 10 foreign countries for families
- Thailand
- UAE
- Armenia
- Belarus
- Georgia
- Kazakhstan
- Turkey
- Indonesia
- Serbia
- Vietnam
Overseas prices (per night for a family)
- Belarus (Minsk) — 2,300 RUB;
- Armenia (Yerevan) — 2,600 RUB;
- Georgia (Tbilisi) — 3,100 RUB;
- Thailand (Phuket) — from 8,500 RUB;
- UAE (Dubai) — from 12,000 RUB;
- Indonesia (Bali) — from 7,800 RUB.
Most budget-friendly city trips:
- Minsk — 2,300 RUB/night;
- Sofia (Bulgaria) — 2,800 RUB;
- Budapest (Hungary) — 3,200 RUB.
Longest city trips — to Prague and Stambul — average 7 nights.
Conclusion
In 2025, Russian families continue to combine domestic and international travel. Sochi and St. Petersburg remain top domestic picks, while Thailand leads abroad due to safety, climate, and child-friendly infrastructure.
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